Deprecated: ElementorProDeps\DI\create(): Implicitly marking parameter $className as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/functions.php on line 32

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Deprecated: ElementorProDeps\DI\ContainerBuilder::writeProxiesToFile(): Implicitly marking parameter $proxyDirectory as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/ContainerBuilder.php on line 231

Deprecated: ElementorProDeps\DI\Definition\Source\ReflectionBasedAutowiring::autowire(): Implicitly marking parameter $definition as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Source/ReflectionBasedAutowiring.php on line 17

Deprecated: ElementorProDeps\DI\Definition\Source\Autowiring::autowire(): Implicitly marking parameter $definition as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Source/Autowiring.php on line 21

Deprecated: ElementorProDeps\DI\Definition\Source\DefinitionFile::__construct(): Implicitly marking parameter $autowiring as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Source/DefinitionFile.php on line 25

Deprecated: ElementorProDeps\DI\Definition\Source\DefinitionArray::__construct(): Implicitly marking parameter $autowiring as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Source/DefinitionArray.php on line 33

Deprecated: ElementorProDeps\DI\Definition\Source\DefinitionNormalizer::normalizeRootDefinition(): Implicitly marking parameter $wildcardsReplacements as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Source/DefinitionNormalizer.php on line 42

Deprecated: ElementorProDeps\DI\Proxy\ProxyFactory::__construct(): Implicitly marking parameter $proxyDirectory as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Proxy/ProxyFactory.php on line 38

Deprecated: ElementorProDeps\DI\Container::__construct(): Implicitly marking parameter $definitionSource as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Container.php on line 87

Deprecated: ElementorProDeps\DI\Container::__construct(): Implicitly marking parameter $proxyFactory as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Container.php on line 87

Deprecated: ElementorProDeps\DI\Container::__construct(): Implicitly marking parameter $wrapperContainer as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Container.php on line 87

Deprecated: ElementorProDeps\DI\Definition\ObjectDefinition::__construct(): Implicitly marking parameter $className as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/ObjectDefinition.php on line 62

Deprecated: ElementorProDeps\DI\Definition\ObjectDefinition::setClassName(): Implicitly marking parameter $className as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/ObjectDefinition.php on line 75

Deprecated: ElementorProDeps\DI\Definition\ObjectDefinition::setLazy(): Implicitly marking parameter $lazy as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/ObjectDefinition.php on line 158

Deprecated: ElementorProDeps\DI\Definition\Resolver\ObjectCreator::setPrivatePropertyValue(): Implicitly marking parameter $className as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Resolver/ObjectCreator.php on line 158

Deprecated: ElementorProDeps\DI\Definition\Resolver\ParameterResolver::resolveParameters(): Implicitly marking parameter $definition as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Resolver/ParameterResolver.php on line 34

Deprecated: ElementorProDeps\DI\Definition\Resolver\ParameterResolver::resolveParameters(): Implicitly marking parameter $method as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/vendor_prefixed/php-di/php-di/src/Definition/Resolver/ParameterResolver.php on line 34

Deprecated: ElementorPro\Modules\Forms\Submissions\Actions\Save_To_Database::save_action_log(): Implicitly marking parameter $exception as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/forms/submissions/actions/save-to-database.php on line 159

Deprecated: {closure:ElementorPro\Modules\Forms\Submissions\Actions\Save_To_Database::__construct():193}(): Implicitly marking parameter $exception as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/forms/submissions/actions/save-to-database.php on line 193

Deprecated: ElementorPro\Modules\Posts\Traits\Button_Widget_Trait::render_button(): Implicitly marking parameter $instance as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/posts/traits/button-widget-trait.php on line 491

Deprecated: ElementorPro\Modules\Carousel\Widgets\Media_Carousel::print_slider(): Implicitly marking parameter $settings as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/carousel/widgets/media-carousel.php on line 305

Deprecated: ElementorPro\Modules\Carousel\Widgets\Base::print_slider(): Implicitly marking parameter $settings as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/carousel/widgets/base.php on line 575

Deprecated: ElementorPro\Modules\Payments\Widgets\Paypal_Button::render_button(): Implicitly marking parameter $instance as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/payments/widgets/paypal-button.php on line 225

Deprecated: ElementorPro\Modules\Payments\Classes\Payment_Button::render_button(): Implicitly marking parameter $instance as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/payments/classes/payment-button.php on line 499

Deprecated: ElementorPro\Modules\Payments\Widgets\Stripe_Button::render_button(): Implicitly marking parameter $instance as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/payments/widgets/stripe-button.php on line 249

Deprecated: ElementorPro\Modules\Notes\Database\Models\Note::query(): Implicitly marking parameter $connection as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/modules/notes/database/models/note.php on line 252

Deprecated: ElementorPro\Core\Database\Model_Base::query(): Implicitly marking parameter $connection as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/elementor-pro/core/database/model-base.php on line 66

Deprecated: Happy_Addons\Elementor\Classes\Assets_Cache::__construct(): Implicitly marking parameter $widget_cache_instance as nullable is deprecated, the explicit nullable type must be used instead in /home/host1244809/xn-----8kcbeoevg2glm2n.xn--p1ai/htdocs/www/wp-content/plugins/happy-elementor-addons/classes/assets-cache.php on line 30
Конверсия лендингов. Что означает конверсия сайта

Конверсия лендингов. Что означает конверсия сайта?

Конверсия лендингов это соотношение количества вошедших на сайт и совершивших целевое действие (покупка товара, заказ, регистрация, подписка на новости) к общему числу посетителей.

Высокая конверсия обеспечивается рядом факторов:

  • На сайте желательно отображать по возможности только 1 «уникальное» предложение для посетителя от которого невозможно отказаться. В случае со множеством товаров или услуг, желательно сосредоточить посетителя только на одном, наиболее выгодном вам. Человек, готовый совершить покупку, не должен отвлекается на другие предложения. Конверсионный путь не должен иметь «альтернатив».
  • Продуманное расположение элементов. Продающий профессиональный дизайн Landing Page и высококачественные визуальные материалы.
  • Убедительные заголовки и продуманные продающие тексты, подводящие посетителя к конверсионному действию.
  • Всплывающие баннеры с призывом поучаствовать в «уникальной» акции и таймер обратного отсчета для подстегивания посетителя на действие.
  • Результат — посетители, нашедшие то, что они искали и повышение продаж.
Пример конверсии интернет-магазина

Существует множество инструментов повышения конверсии.

Это могут быть как всплывающие окна-подсказки, онлайн-чат для быстрой связи, различные калькуляторы расчета и пр.

О преимуществе калькуляторов в пошаговой форме опроса читайте здесь.